Companies like turning a profit

Story at 11. The (Red) marketing campaign (which you probably know the best from the iconic iPods) was the subject of an article in the New York Times, specifically concerning the bottom line. According to Advertising Age, companies spent in excess of $100 million on advertising for the (Red) products, while only giving $18 million […]

A dark day, indeed

I admit to being a Patriots fan. I enjoy the team, I enjoy the players and I enjoy seeing them win. That, however, was not my main reason for cheering for them on Sunday and subsequently is not the reason I am now in mourning. That reason can be summed up in three short but […]


Tony Bennett was named Coach of the Year by several different organizations last year. And yet, despite numerous awards bearing that title, despite all his success and the accolades heaped upon him and the team, there’s one fundamental thing that negates the entire exercise: He can’t score a single point. With the game on the […]

How is this anything but pointless?

NASA to blast The Beatles’ “Across the Universe” into space to celebrate the 40th anniversary of the recording being made and the 50th anniversary of the founding of NASA. Coming in the wake of revelations about NASA’s expensive sexy parties, one is forced to wonder exactly who accounts for the money they spend so frivolously. […]

Is it just me?

Am I the only who’s completely and utterly sick of campaign season? I don’t know precisely what it is that causes a person to give a damn about the presidential primaries, but it seems like something that should be bottled and sold – anything with the ability to get so many people excited about absolutely […]

The art of the title

As I was reading through everyone else’s raison d’être (by which I mean reading, of course), I was struck by how differently we all go about our process of choosing books. Some seemed more … arduous than others, while some were decidedly less exacting. It got me to thinking about the process I go through […]

One more thing ...

Since I’m sure today the internet will be teeming, if not flooded with opinions on people who have seen pictures of the new MacBook Air, I’ve decided to take a slightly different tack. It’s neat. Yes, it’s tiny and thin. Yes, it’s impressive you can stick it in a manila folder. Who cares? Is this […]

Trouble on my internets

Internet censorship is a topic oft-debated and very rarely implemented. In fact, only in communist/totalitarian countries have I heard of any decent attempts at censorship on a large-scale level (see:China). It is not, however, just regular old government censorship we need to fear. In an age of the Moral Majority and mollycoddling children to the […]

The trouble with social media

I want to be crystal clear: I do not intend to call out any particular site, such as Digg (most of my examples), Facebook or MySpace. This is intended to be an indictment of the genre as a whole, as none of the aforementioned sites implement an adequate screening process. Would you like to know […]

Zombie Ambulation

In an article that hits very close to my own interests, Slate’s Josh Levin explores the surprising speed at which the modern zombie movies in relation to the older, classic Z-films such as Romero’s Night of the Living Dead. The article is a reprint, owing its repeat performance to the smash success of I Am […]

The Trouble With Them Thar Internets

The internet has become a ubiquitous (if not essential) tool for the average person’s everyday life. As with most things that are used by a lot of people on a regular basis, there are good and bad aspects of it. There are different aims and goals that people have when using it, and thus there […]

Just the Facts

On July 4th a group calling itself Alternative Solutions and Possibilities met in Riverfront Park to protest against police brutality. As reported in the Spokesman-Review, a contingent of the group sat down on an American flag to have a picnic while others distributed literature around the site. Police surrounded the group and began circling the […]

Thinking is a requirement, not a privilege

Recently I happened upon a newspaper article from the Albuquerque Journal written in 1954 on the subject of what to do in the event of a nuclear attack. This of course came smack-dab in the thick of the Red Scare, when communists were constantly attempting to sabotage the United States or worse, directly attack. Now […]

The Tubes

The internet is a funny old thing isn’t it? I originally used to live about 40 miles north of Seattle until I went away to college, and now I live in Pullman on the Washington/Idaho border. My parents moved to Arizona last year, but spend the summers in a campground somewhat near where we used […]

Orwellian Corollary to Godwin's Law

Everyone is constantly spouting off about Godwin’s law, which states: In any non-WWII related conversation, if Hitler or the Nazis are brought up, rational conversation is no longer possible. Normally this law is quoted in the style of “God-winned,” insinuating that whoever used the Nazis or Hitler automatically lost the argument. I completely agree with […]